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Grand Banks Yachts Fills Two Key Executive Positions
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Seattle, WA – August 19, 2004 – Grand Banks Yachts has appointed Peter Poli to Chief Financial Officer, and David Hensel to Marketing Communications Director. Both positions are effective August 18, 2004.
As CFO, Peter Poli will handle fiscal planning, reporting, and investor relations. He will also help evaluate strategic business opportunities for Grand Banks. Prior to joining Grand Banks, Mr. Poli spent twelve years in the securities business, the last three of which as the CFO for a Morgan Stanley subsidiary. He also served as the CFO of specialty retailer FTD, taking the company public in 1999. Subsequently, Mr. Poli became the CFO for a venture capital-backed startup in Chicago that was later sold to a competitor.
Mr. Poli holds an MBA from Harvard Business School and a BA in Economics and Engineering from Brown University. He will report to Bob Livingston, Chief Executive Officer of Grand Banks.
David Hensel will manage Grand Banks marketing and advertising programs as Marketing Communications Director. He will also drive support for new product launches, and continue to strengthen the company's ties with Grand Banks dealers and owners around the world. Mr. Hensel will report to Rob Livingston, Executive Vice President of Grand Banks.
Prior to joining Grand Banks, Mr. Hensel co-founded a leading-edge biotechnology venture, OligoEngine, serving as Vice President of Marketing. He previously co-founded HenselHauser, a strategic marketing firm that developed branding and communications solutions for national and global clients. As a Marketing Manager with Associated Grocers, Mr. Hensel developed marketing programs that helped support AG as the largest privately-owned company in Washington state.
"While these are challenging positions, we are confident that Peter and David have the background and expertise to continue moving Grand Banks forward into the future," said Bob Livingston, Grand Banks chairman and CEO. "Peter has the strategic planning and operating savvy we have been seeking in a CFO, and will be a valuable addition to the team. David's marketing talent, along with his background as an entrepreneur, will help to ensure that Grand Banks remains a vital and well-regarded name among boaters for years to come."
Grand Banks Yachts, Ltd. has been building boats since 1957 and is recognized worldwide for its long-standing tradition of superior craftsmanship. The legendary Grand Banks® product line includes the Heritage, Eastbay, and Aleutian series yachts, each highly acclaimed for their distinctive good looks, stately design, elegant interiors and long-range performance capability. Grand Banks continues to be the choice of discerning yachtsmen throughout the world.
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Media Contact
David Hensel
Director of Brand & Marketing
2100 Westlake Avenue N.
Suite 107
Seattle, WA 98109
Tel: 206 352 0116 x116
Fax: 206 352 1711
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